Media & Entertainment

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Not everyone hates ads

BY
GfxS staff

Streamers can thwart churn with ad-supported services, but ads need to be shorter and more creative; meaningful subscription discounts help, ...

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Unity and IronSource officially complete their $4.4 billion merger

BY
Tristan Perona

IronSource brings monetization tools to Unity’s table, which will strengthen mobile games running on Unity’s game engine. Unity, the game ...

Featured

And the award goes to…

BY
GfxS staff

Get in on the power, the glory, and the money—start your own awards event. By Andy Marken “This is very ...

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Where are the attendees?

BY
GfxS staff

Trade shows are not drawing the crowds they once did. Is this a sign of the Covid times or a ...

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Streaming’s next move should be gaming

BY
GfxS staff

It’s high time for streaming services to add good video games to their inventory. By Andy Marken “Listen, genius. You’re ...

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Virtual tricks for a delightful treat

BY
Karen Moltenbrey

What do you get when you combine two beloved properties and virtual production techniques? The ‘Muppets Haunted Mansion.’ Ghosts, ghouls, ...

News Watch

Adobe Maxes out on AI

BY
Karen Moltenbrey

The company’s latest AI-powered developments for artists. As Adobe prepares to celebrate its 40th anniversary at the end of the ...

News Watch

Missing link—eliminated!

BY
Karen Moltenbrey

Feature in Smart-Linkr automatically relinks assets for Adobe Premiere and After Effects projects accessed through DAMs. Got broken links in ...

Featured

The streaming industry needs more…

BY
GfxS staff

More active eyeballs, not more content. By Andy Marken “There’s nothing simple about this job!” – Ladybug, Bullet Train, 87 ...

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Are sports fans still the built-in audiences they once were?

BY
GfxS staff

Streaming companies court exclusive rights, but how interested is today’s generation in watching sports? By Andy Marken “It’s supposed to ...