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Not everyone hates ads
Streamers can thwart churn with ad-supported services, but ads need to be shorter and more creative; meaningful subscription discounts help, ...
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Unity and IronSource officially complete their $4.4 billion merger
IronSource brings monetization tools to Unity’s table, which will strengthen mobile games running on Unity’s game engine. Unity, the game ...
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And the award goes to…
Get in on the power, the glory, and the money—start your own awards event. By Andy Marken “This is very ...
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Where are the attendees?
Trade shows are not drawing the crowds they once did. Is this a sign of the Covid times or a ...
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Streaming’s next move should be gaming
It’s high time for streaming services to add good video games to their inventory. By Andy Marken “Listen, genius. You’re ...
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Virtual tricks for a delightful treat
What do you get when you combine two beloved properties and virtual production techniques? The ‘Muppets Haunted Mansion.’ Ghosts, ghouls, ...
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Adobe Maxes out on AI
The company’s latest AI-powered developments for artists. As Adobe prepares to celebrate its 40th anniversary at the end of the ...
News Watch
Missing link—eliminated!
Feature in Smart-Linkr automatically relinks assets for Adobe Premiere and After Effects projects accessed through DAMs. Got broken links in ...
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The streaming industry needs more…
More active eyeballs, not more content. By Andy Marken “There’s nothing simple about this job!” – Ladybug, Bullet Train, 87 ...
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Are sports fans still the built-in audiences they once were?
Streaming companies court exclusive rights, but how interested is today’s generation in watching sports? By Andy Marken “It’s supposed to ...
