It’s easy to get caught up in the buzz and excitement of NAB. Some of the stuff is really real and feels like something you can’t wait to get your hands on and use. Some looks nice and could be a good addition to your workflow after it cures and ages a bit. Then there are the products, systems, services that make you say “OMG”—until you reach for them and, poof! If it sounds, looks, and feels too good to be true, it might be. It’s not called a trade show for nothing.
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Adobe announces Premiere for mobile
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JPR releases Q2’25 AIB market report
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JPR releases Q2’25 GPU market report
