NAB can be like Disneyland for those working in content creation/production/distribution. The trade show is massive, and the atmosphere of Las Vegas just adds to the overall mood. Currently, the industry is in a state of flux as it tries to obtain its footing and direction, especially as it pertains to the use of AI tools and technology. Here, we look at the serious side of NAB—of what’s real and useful for the video content industry. Next week, we will bring you the not so real.

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