Now, there’s a lot more to do when there’s nothing to do. Apple has announced the 2020 winners of its annual design awards. The Apple Design highlight applications that excel in design and innovation in apps and games. This year eight companies have won with applications representing a wide range of capabilities and functions including games, art, photography, and CAD. Shapr … [Read more...] about Apple recognizes 8 companies with design awards
Apple
Apple updates 27-inch iMac, giving Apple heads a new dilemma
AMD rides along with Radeon Pro 5000 series. The big news for Apple came as it always did in June with the company’s big WWDC. This year’s event was no less explosive for being held as a virtual event. Instead, Tim Cook marched out and scrambled the game board with the announcement of new all-Apple strategy for new Mac computers coming at the end of the year. As everyone had … [Read more...] about Apple updates 27-inch iMac, giving Apple heads a new dilemma
Apple parts ways with Intel for Arm
The company builds all of its own parts and software. Rumors of Apple developing its own CPU started 12 years ago when it acquired a small CPU company called P.A. Semi. Those rumors waned and waxed depending on what Apple did such as hiring someone or acquiring some company. When the company ended its relationship with Imagination Technologies, the supplier of the GPU … [Read more...] about Apple parts ways with Intel for Arm
Apple’s iPhone 11 Pro also makes phone calls
But, three cameras add up to a powerful content creation tool When Apple introduced its iPhone 11 Pro and Pro Max last week, with its triple-lens camera array, it stunned amateur, and professional photographers and filmmakers, until they saw the $1,100 price—that dampened their enthusiasm a bit. Claiming to be the first triple-camera system, Apple said one can capture up to … [Read more...] about Apple’s iPhone 11 Pro also makes phone calls
Apple’s ProRes Raw gets the nod at NAB 2019
Apple introduced an addition to its popular ProRes format at NAB 2018: ProRes Raw. ProRes has been a popular content creation format especially among Apple users and for FCP. It is supported by many cameras but most of those camera companies also have their own RAW formats, which give content creators much more latitude in working with the content direct from the camera. By … [Read more...] about Apple’s ProRes Raw gets the nod at NAB 2019
Apple gradually wins back professionals with Final Cut Pro X
Latest 4.2 version adds third-party workflow extensions, batch share, time-code window, and more. Apple builds first-class software when it wants to and for whom it wants to. When first introduced Final Cut Pro X disappointed some professional users and delighted others. Apple didn’t really care, but the company has continued to improve Final Cut Pro X and it has grown its … [Read more...] about Apple gradually wins back professionals with Final Cut Pro X
Adobe is thinking about your future
Cloud platforms will erase the lines between content creation tools. This year’s Max featured familiar tools in new packages. Last year, Adobe introduced a cloud- based version of Lightroom. At that time, we were pretty sure it was a harbinger of the future and this year, Adobe confirmed it with the announcement of Photoshop on the iPad and a new drawing tool, Project … [Read more...] about Adobe is thinking about your future
Apple purchases holographic AR lens startup
The acquisition of Akonia Holographics is fueling Apple “glass” rumors. Apple recently confirmed its purchase of Akonia Holographics, a Colorado-based startup specializing in holographic storage and the development of AR (augmented reality) lenses that can be used in AR headsets, glasses, or other wearables. The company confirmed the purchase to Reuters, but didn’t … [Read more...] about Apple purchases holographic AR lens startup
Apple builds foundation for growth
Apple services brought revenue of $30 billion in fiscal year 2017. At the close of 2017, Apple was battling a scandal over its decision to throttle batteries rather than risk sudden shutdowns as older phones’ batteries decline. There are rumors that the iPhone X, the newest, biggest, baddest iPhone is actually just a big bad flop. Lawsuits are popping up, but Tim Cook and his … [Read more...] about Apple builds foundation for growth
Imagination Technologies announces formal sale process for whole group
Ongoing dispute with Apple forces Imagination to put itself up for sale. British chip designer Imagination Technologies Group announced yesterday that it is selling the entire company. According to the company, “over the last few weeks, it has received interest from a number of parties for a potential acquisition of the whole Group. The Board of Imagination has therefore … [Read more...] about Imagination Technologies announces formal sale process for whole group